Articles
Explore insights and perspectives on reputation,
communication, and public perception, covering everything
from traditional media to today’s online landscape.
Welcome to our Articles section. Here you will find items on a range of issues involving creating and maintaining a good reputation with stakeholders in the 21st century. Whilst this is an extremely broad topic, we are particularly keen on items about shaping public perception, influencing populations via conventional channels and the online world.
If you would like to contribute an article, please contact us here
or email it to scropper@reputationaustralia.com.au
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Australia’s military defence must include cyber defence
Our political leaders are warning of armed conflict in the Indo-Pacific. But there’s more to worry us than bombs alone. Critical infrastructure (aviation, rail, telecoms, electricity, ports, etc) are always prime targets in any armed conflict.
The “Truth” – First Casualty of War
Western observers are often frustrated by the distinctly Russian and Chinese practice of declaring that something is false when it is known to be true and vice versa.
The changing face of regional journalism in Australia
The landscape of regional journalism in Australia is undergoing significant transformation, presenting both challenges and opportunities for independent media.
Is the Lucky Country’s luck running out?
For about a half a century, Australia’s economy has been the envy of the western world. A reliable commodities industry and a strong domestic economy has allowed Australia to weather every major global economic crisis without going into recession, living up to its reputation as the lucky country.
Advance Australian AI
In a groundbreaking development, Chinese AI startup DeepSeek has unveiled its latest model, DeepSeek-R1, which rivals leading AI systems like OpenAI’s ChatGPT but was developed at a fraction of the cost.
the West just got bitch-slapped
In a groundbreaking development, Chinese AI startup DeepSeek has unveiled its latest model, DeepSeek-R1, which rivals leading AI systems like OpenAI’s ChatGPT but was developed at a fraction of the cost.
Trump Will Fail
Everyone on earth is talking about Donald Trump. So, he got his wish. The entire world is talking about him.
The Bankstown Hospital racism incident Crisis comms analysis
Bankstown Hospital and NSW Health’s crisis response to nurses’ antisemitic remarks demonstrated operational decisiveness but exposed weaknesses in community engagement and narrative management.
Labor’s new-look Parliament 2025
Rebounding from one of the most decisive electoral victories in decades, the Labor Party has filled the lower house with a wave of new faces empowered by a big-tent mandate.
An Informed Alternative to Conventional Warfare
These days, there is a lot of attention on Australia’s defence readiness, but if we are seriously out-gunned by a gigantic adversary, perhaps our focus should shift to an alternative to conventional warfare – “Information Warfare”.